Berlin-based company Retresco is offering such software programs for sale. In an interview with Sputnik Germany, the company's commercial director Johannes Sommer outlined his vision of what digital journalism will look like in the near future.
"The weather, stock news, football — our program can write articles on all these topics," Sommer told Sputnik.
However, the reality is not as bad as it seems. Sommer noted that the software can develop articles only if it is given relevant information.
"An important prerequisite for the automatic generation of texts are structured data," he said. And this data can be collected and saved in the program only by humans.
According to Sommer, people usually do not notice any difference between news written by a human being or a machine. However, it mostly concerns only factual news.
Thus, the expert doesn't believe that journalists should be preparing for a dark future. However, he pointed out that media employees should get used to new technologies and learn to use them as tools.
According to Sommer, there will be more and more automatically written texts in the future as modern computers can cover very large amounts of data and process them into texts. This trend might prove to be especially challenging for news agencies, he argued.
"The identical texts that the agencies send to different media outlets can be replaced by the automatic texts that will be written individually for each customer," Sommer concluded.