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    Full Disclosure: Read Twitter's Complete Ad Pitch to RT Ahead of 2016 Election

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    In response to Twitter's claims that it suspended RT and Sputnik from advertising on its platform due to the news outlets' attempts to meddle in the 2016 US presidential race, the broadcaster has released Twitter's complete pitch for a massive ad buy ahead of the election. Check out what Twitter offered RT.

    The social media giant announced its RT and Sputnik ad ban Thursday. In response, RT revealed that that Twitter had attempted to sell the broadcaster a major ad buy, which RT wound up turning down. Twitter had offered RT custom graphics, analytics and research tools, and even a "dedicated team" of experts to help the network "curate content and provide strategic and tactical support during the U.S. Elections."

    With Twitter intransigent in its claims that Russian 'interference' was the reason for the ad ban, and amid its failure to admit that nearly all major news organizations spend money on advertising their content on Twitter, RT decided to release, in full, Twitter's pitch, including its confidential details. Here it is in full, uncensored and uncut:

    Intro slide to Twitter's custom presentation to RT.
    Intro slide to Twitter's custom presentation to RT.
    Slide 2, featuring an inspirational quote from Russian-American entrepreneur Gary Vaynerchuk.
    Slide 2, featuring an inspirational quote from Russian-American entrepreneur Gary Vaynerchuk.
    Slide 3, explaining political users' activity on Twitter.
    Slide 3, explaining political users' activity on Twitter.
    Slide 4, showing sample peak tweet times about the US elections
    Slide 4, showing sample peak tweet times about the US elections
    Slide 6, showing sample peak tweet times about candidate Bernie Sanders
    Slide 6, showing sample peak tweet times about candidate Bernie Sanders
    Slide 7, featuring Twitter's custom-made mission statement for RT's US elections coverage
    Slide 7, featuring Twitter's custom-made mission statement for RT's US elections coverage
    Slide 8, promoting the many benefits of Twitter's limited offer to @RT_com
    Slide 8, promoting the many benefits of Twitter's "limited offer" to @RT_com
    Slide 9, proposing an upfront $1.5 million US elections budget between September and December 2016, with Twitter offering to throw in $120,000 in free media.
    Slide 9, proposing an upfront $1.5 million US elections budget between September and December 2016, with Twitter offering to throw in $120,000 in free media.
    Slide 10, laying out the details of the proposed $1.5 million ad buy, including Promoted Video and Periscope, customized cards, keyword-based targeting, promoted accounts and promoted tweets.
    Slide 10, laying out the details of the proposed $1.5 million ad buy, including Promoted Video and Periscope, customized cards, keyword-based targeting, promoted accounts and promoted tweets.
    Slide 11. Twitter's offer for an additional $1.8 million in PROMO, Emoji, First View & PTr reach and branding technology, bringing the total proposed ad buy to $3.3 million, with an 8% value-added $264,000 in free promotion.
    Slide 11. Twitter's offer for an additional $1.8 million in PROMO, Emoji, First View & PTr reach and branding technology, bringing the total proposed ad buy to $3.3 million, with an "8% value-added" $264,000 in free promotion.
    Slide 12, thanking RT for considering the proposal
    Slide 12, thanking RT for considering the proposal
    Tags:
    claims, "Russian meddling", ad buy, advertising, ad pitch, 2016 Election, RT, Twitter
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