20:07 GMT +318 August 2019
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    White House senior adviser Ivanka Trump attends a ceremony with Ivory Coast Vice President Daniel Kablan Duncan at the Presidential Palace, Tuesday, April 16, 2019, in Abidjan, Ivory Coast

    Ivanka Trump's 'Women Empowerment Clip' Slammed Online as 'Embarrassing Vanity Video'

    © AP Photo / Jacquelyn Martin
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    A number of social media users appeared to regard the video as a promo of Ivanka herself rather than of the initiative she leads.

    The daughter and adviser to US President Donald Trump, Ivanka, has recently found herself facing a storm of criticism on Twitter after she posted a promotional video about her efforts at the Women's Global Development and Prosperity Initiative.

    In the tweet that triggered the online storm, Ivanka boasted about the initiative’s accomplishments in the field of women’s economic empowerment.

    ​"We are prioritizing and executing women’s economic empowerment in new and foundational ways to impact 50 million women by 2025", she wrote. "When women are free to work and prosper, economies thrive!"

    A number of social media users, however, apparently regarded the video as an attempt at self-aggrandisement.

    Some also asked her to provide a more tangible example of her accomplishments.

    Others were quick to bring the migrant issue into the equation.

    And many seemed to simply use the tweet as an opportunity to give Ivanka a piece of their mind.

    Ivanka Trump is the leader of the fledgling Women's Global Development and Prosperity Initiative, which is designed to help roughly 50 million women in developing countries by 2025 through contributions from the US government, the private sector, and a new USAID fund.

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