In a speech given by the Unilever chief marketing officer, where he notifies the company’s advertising platforms, such as Facebook and Google, of the necessity to get rid of toxic content, acquired quite a different meaning in The Guardian article featuring it. According to the article, which was published on February 12, Unilever is going to withdraw their funding from companies who fail to both “protect children” and “promote hate or division in society.” That is one serious phrasing fail.
Netizens on Twitter didn’t hesitate to react and have some fun at The Guardian’s vague wording:
Sorry, Grauniad, but this first paragraph really reads like Uniliver want Facebook to "promote hate and create division in society".— Chris (@JKSLchris) 12 февраля 2018 г.
Maybe move the "fail" to the last item, rather than allow it to ambiguously hang over the whole list… 😂 @guardian
If they “fail to promote hate”?— John (@byantium) 12 февраля 2018 г.