The MAGA hats, embroidered with Christmas lights on the front and "Merry Christmas" (not "happy holidays," that's for sure) on the back, hit virtual shelves last weekend with the hefty price tag of $45 — nearly double the price of a regular ol' Trump hat.
— OpenSecrets.org (@OpenSecretsDC) November 20, 2017
Since its debut, the hat has even been promoted on the official GOP Twitter account, much to the dismay of netizens.
— GOP (@GOP) November 18, 2017
The Twittersphere was by no means welcoming to the reimagined merchandise.
— Caroline O. (@RVAwonk) November 20, 2017
— Tim Carlson (@thecivilcomment) November 19, 2017
— Bored (@Bored330) November 18, 2017
Throughout his time on the campaign trail and since taking over the Oval Office, US President Donald Trump has repeatedly told his supporters that his administration is going to bring back the phrase "merry Christmas."
Trump's most recent outburst on the matter was in October during a speech at the Family Research Council's Values Voter Summit in Washington, DC.
"We're getting near that beautiful Christmas season that people don't talk about anymore. They don't use the word Christmas because it's not politically correct," Trump told the cheering crowd. "You go to department stores and they'll say 'Happy New Year,' or they'll say other things and it'll be red, they'll have it painted. Well, guess what? We're saying 'Merry Christmas' again."