"Some 20 percent of helicopter market in the countries south of the Rio Grande river [in Mexico] is comprised of Russian equipment," Kladov told Russia's Kommersant newspaper.
He noted that the company's share in the civil helicopters market was, by contrast, much smaller, and amounted only to 2 percent.
"But we are trying to improve the situation – we have launched a large marketing campaign," Kladov said.
Kladov named Brazil, Chile, Peru and Argentina among countries that showed interest in Russian equipment.
According to Rostec's website, Argentina, Brazil, Venezuela, Colombia, Mexico and Chile have the greatest potential for foreign trade and cooperation with the Russian company.
The company says it is in talks with regional partners for joint projects in high-tech development and manufacturing.