- Sputnik International
World
Get the latest news from around the world, live coverage, off-beat stories, features and analysis.

Enjoy Your Journey: New Startup Aims to Smash Stereotypes About Russia

© Sputnik / Vladimir Astapkovich / Go to the mediabankThe Moscow City International Business Center
The Moscow City International Business Center - Sputnik International
Subscribe
Meet WhizzMate – a one-of-a-kind Russian service, specifically designed to develop inbound tourism. Company founder and CEO Alex Khodorkovsky told Sputnik all about the new travel startup are and how it aims to challenge the most common stereotypes associated with Russia.

Targeting international travelers in Russia, WhizzMate provides them with a smart package of essential services. It focuses on personal interaction and addresses real-life questions faced by international visitors daily: where to stop for a meal, how and where to exchange money, what are the opening hours of museums, galleries, department stores and many other problems.

Radisson Royal Moscow hotel - Sputnik International
Russia
'It Will Touch Your Heart:' Russia Seen Through the Eyes of Japanese Tea Sensei
An affordable WhizzMate package is available from US $3.95 per day and includes a smartphone with unlimited internet, calls and a round-the-clock support by English speaking operators. In addition, the company provides extremely helpful services, not offered by anyone else: consultations with local English-speaking doctors or lawyers, help with replacement of lost or stolen documents and even an emergency cash-advance. These core services can be complemented with additional options like an airport transfer, free cocktails at the city's best bars and discounts at restaurants amongst a host of other benefits.

One of the main inspirations behind WhizzMate, is that the team who created the service are avid travelers themselves — so they actually know firsthand about the difficulties facing travelers in a new foreign country.

"Sometimes these difficulties become real problems with high cost solutions. Therefore, it would be great to prevent them and be prepared for any situation," company founder and CEO Alex Khodorkovsky, who is an entrepreneur with 20 years of experience in inbound tourism as well as the  hotel and restaurant industry, told Sputnik in an interview.

Another idea prompting the creation of WhizzMate was a wish to break stereotypes about Russia and a sincere desire to make travelers' experience as comfortable as possible, he added.

Experts predict influx of foreign tourists to Russia - Sputnik International
Russia
Welcome With Open Arms: Russia Becomes More Popular Among Foreign Tourists
"Russia has a great potential to become one of the top world travel destinations. Unfortunately, numerous common but obsolete stereotypes and lack of up-to-date information make it look rather unattractive and even dangerous. WhizzMate's new service helps people enjoy a safe and sensible trip to Russia and motivates travelers from the entire world to visit this country!" the CEO explained in a press release.

The Moscow-based travel startup is also building a network of local business partners interested in extending its products and services to foreign tourists:

"The concept is not only to make Russia cozy and friendly for foreign tourists, but also to promote local businesses: bars, cafés, restaurants, beauty salons. Becoming our partners, these local businesses offer WhizzMate's clients discounts and complimentary introductory offerings. It is useful for both foreigners and locals," Alex Khodorkovsky said.

Currently, the service is only available in English, but the company plans to expand it soon, adding Chinese, German, Spanish and Japanese which represent the fastest growing tourist segments in Russia.

"We decided to start with English, to fix all the possible bugs and then continue adding other languages according to their popularity. If we understand from the customer feedback that we have missed something, we will be sure to add it. Our main task for the future, on which the team is working right now, is to create a WhizzMate mobile application," the company founder told Sputnik.

Red Square, Moscow - Sputnik International
From Moscow With Love: Renowned Travel Journalist on Russia’s Great Capitals
By the way, the feedback is very positive, Alex Khodorkovsky noted: "So far, no complaints have been received. It won't sound too modest, but our users like everything. They especially note the good value for money."

Since the product only launched in the middle of August 2016, the service still has quite a modest numbers of users. "But every week we get more new customers. The growing network of WhizzMate partners helps us with that. We are already cooperating with Accor Group and Kempinski hotels, Europcar Russia, as well as other partners," the businessman explained.

"There has been lots of interest from the Department of National Policy, Interregional Relations and Tourism of Moscow City. In the nearest future we plan to conduct a joint campaign for foreign visitors to the capital," Khodorkovsky told Sputnik.

As the FIFA World Cup is just around the corner, the WhizzMate team anticipates an increase in the flow of tourists.

"We are going to experience the particularly high demand from foreign tourists during the World Cup 2018. The service provides an additional sense of security and "insurance" in case of any trouble, which, unfortunately, go hand in hand with major sporting events, especially such emotional ones like football. WhizzMate will become a reliable friend that will help you get the most out of your holiday!" the company CEO concluded.

Newsfeed
0
To participate in the discussion
log in or register
loader
Chats
Заголовок открываемого материала