20:22 GMT23 September 2020
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    Legendary fashion designer Pierre Cardin told Sputnik France why he loves Russia, and wants to start producing his clothes there.

    In March Pierre Cardin's artistic director Rodrigo Basilicati revealed that the company is preparing to license manufacturers in Russia to product its clothes.

    Basilicati told Russia's Rambler News Service that the fashion house was in talks with Russian factories, and said that the cheaper ruble made it the ideal time to start producing the clothes in Russia.

    On Monday Sputnik France interviewed Pierre Cardin himself at his home, a castle in France's Provence region. The Italian-born fashion designer explained his motivation for wanting to move production to Russia.

    ​"Considering that Russia is the biggest country in the world, it's normal," Cardin said.

    "Since I am very famous there, from a commercial point of view if I open production there, it will help to make important connections. That's the reason why I'm doing it."

    Cardin said his company has maintained business in Russia for more than 40 years, and he feels a strong cultural affinity with the country.

    "It is respect. I really love your country. This is a country with a very rich culture, and music. At the same time, this is a country that is worth getting to know, people don't know it well enough."

    Cardin, who is also a theater producer, and UNESCO goodwill ambassador, said that art has an important role to play in diplomacy.

    "I am also a diplomat, and an ambassador, and I do everything possible to make relations with Russia as good as they can be."

    "I produced Juno and Avos (a Russian-language rock opera, which debuted in Moscow in 1981 and at the Paris Escape Cardin in 1983), which served as a link, and I even took the show to the US … to show that art doesn't have anything to do with politics. Art has a task – to be a diplomat," he said.

    Cardin called on the French and Russians to maintain their close cultural relationship, and resist those who want to spoil international relations.

    "The French love and respect Russia very much. There is culture, but there are people who want war, and unfortunately it is not possible stop them … it is a great shame," he said.

    "In any case, I am a great friend of Russia, which I love very much and deeply respect." 


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