New Delhi (Sputnik) — Bookmychotu.com is an eight-month old startup owned by a Delhi businessman Satjeet Singh Bedi. Till November 8, it did not seem to be a great idea. Till Indian PM Narendra Modi suddenly announced an overnight ban on high value currency bills.
"Our boys are primarily into housekeeping. However, the government gave this opportunity to provide boys to stand in line for people. Over 90 per cent of our staff is now booked, and most of the demand is from people who have to stand in ATM lines. Many job seekers are calling us and showing interest in providing this service" Bedi told Sputnik.
The startup has gained from this unforeseen situation not only in terms of surge in demand but in saving money kept aside for promotions. Its weblink has become viral on messaging applications and social media as people recommend the service to friends and family.
#bookmychotu is a stunning example of how Indian Entrepreneurs think and why our economy is growing the fastest. Well done fellas!!— Rajarshi Biswas (@Rajarshi_Biswas) November 22, 2016
Indians can make money out of any crisis. Latest example #BookMyChotu provide labour's to stand in ATM/Banks queue on hourly basis.— Rajesh Dubey (@irajeshdubey) November 22, 2016
Bookmychotu.com was in the news a few months ago, but for the wrong reason as ‘chotu' elicits the impression of an under-aged worker. The startup had a tough time clarifying that its employees were all above 18 years old.