Uppsala bookstore Läslusen removed Janouch's books from the shelves. Läslusen CEO Elja Lietoff Schüssler justified the decision on her Facebook page as follows:
"It may be that her political views are not visible in her cute books, but my firm conviction is that I do not want to support her work in any way. Instead, I'm choosing to fill my shelves with books by authors who do not encourage fear and hatred," Lietoff Schüssler wrote.
Actress and Stand-up comic Elina Du Rietz went even further by tweeting that she would have burned Janouch's books if she had had any. Katerina Janouch alluded in her answer to the infamous book burnings by Nazis in the 1930s. "I'm glad that I don't have the nice books of mine in this fascist bookshop," Janouch wrote, referring to Läslusen.
Nazisterna brände böcker Kristallnatten 1939, bl a. Trevlig metod! Ha en bra dag.❤️🇸🇪 https://t.co/wd0Kjz7gi0— Katerina Janouch🐱 (@katjanouch) January 12, 2017
"Contacting employers of people whose opinions one dislikes is unfortunately a growing trend, which is also being facilitated by social media. This is an alarming development that happens to politicize people's livelihood and privacy. Publishers and booksellers are of course free to sell or publish the books they want, but I cannot think of anything poorer than a bookstore that only sells books by authors it agrees with politically," Aftonbladet's columnist Mattias Svensson wrote.
"For those of you who intend to give public opinion, there are some important things to consider. First, it is important not to say anything that goes beyond the opinion corridor or contradicts public opinion if, unless you are prepared to pay a price. There is a great risk of damnation, which will greatly reduce your future options for expressing yourself. Also, your old enemies will seize the opportunity to kick you when you are already down," Stig-Björn Ljunggren wrote in an opinion piece in Expressen.
"It is sad that a children's book shop sends out such signals, listening to those who demonize me. I have not said anything derogatory about anyone in particular. I only have criticized the decisions that have put Sweden in a difficult situation. All I have said are plain facts," Janouch retorted, as quoted by Swedish newspaper Uppsala Nya Tidning.
Czech-born Katerina Janouch (originally Kateřina Janouchová) is a Swedish author, journalist and children's writer. In Sweden, she is known to a wider audience as a contributing sex advisor in a number of Swedish newspapers.