By December 1, 2016 about 103 million users subscribed to her page, effectively making Gomez the most popular celebrity on Instagram.
Taylor Swift, with her 93.9 million Instragram subscribers, can be considered ‘first runner-up’ in this unofficial popularity contest.
Meanwhile, her 90.4 million followers net Ariana Grande third place.
Beyonce ranks fourth (89.3 million followers) while Kim Kardashian placed fifth (88.4 million followers).
Instagram is a mobile photo- and video-sharing social networking service initially released in 2010. By 2016 approximately one-third of all Internet users in the world (about 500 million people) are also listed as Instagram users.