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Facebook Must Face Court for Facial Recognition – US Judge

© AP Photo / Jeff RobersonFacebook CEO Mark Zuckerberg meets with a group of entrepreneurs and innovators during a round-table discussion at Cortex Innovation Community technology hub Thursday, Nov. 9, 2017, in St. Louis
Facebook CEO Mark Zuckerberg meets with a group of entrepreneurs and innovators during a round-table discussion at Cortex Innovation Community technology hub Thursday, Nov. 9, 2017, in St. Louis - Sputnik International
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Facebook is facing escalating legal and government pressure around the world has legal questions over its conduct going back almost a decade are now catching up with the company.

A judge in San Francisco has ruled that class-action lawsuit against tech-giant Facebook can proceed in the US state of Illinois in response to allegations that the site has been using facial recognition technology to identify users online without their knowledge or consent.

The legal victory for the plaintiffs comes seven years after the original application was made in 2011 over claims that the company was operating algorithms on users facial information in order to "suggest tags" when new photos are uploaded.

Facebook has denied the allegations and said it will vigorously oppose the suit, which it maintains is without foundation.

Facebook CEO Mark Zuckerberg testifies before a joint Senate Judiciary and Commerce Committees hearing regarding the company’s use and protection of user data, on Capitol Hill in Washington, U.S., April 10, 2018 - Sputnik International
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Just days prior Facebook's founder and CEO Mark Zuckerberg faced a ten-hour grilling before US Senators who sought to establish what he knew about the company's handling of the Cambridge Analytica scandal and what measures it would take to better secure its users' data.

In yet another potentially damaging revelation for the online data giant, a former director at Cambridge Analytica, Brittney Kaiser submitted in her evidence to the UK Government's inquiry into the data mining scandal that likely far more than 87 million users' accounts and their data have been compromised.

The European Union's digital chief is also slated to meet with the embattled CEO amid increasing criticisms from activists in Europe that the company is engaging in manipulative and deceitful conduct in order to impose facial surveillance on European users.

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