RUSSIAN TV LEAVES THIRD OF AUDIENCE INDIFFERENT

Subscribe
US
India
Global
MOSCOW, May 23 (RIA Novosti) - More than one third of those watching Russian TV are "indifferent" to it, according to a new poll conducted by the Public Opinion fund, Rossiiskaya Gazeta, a political pro-governmental daily, reported.

This group distanced itself from entertainment programs and TV series and does not have stable or clear TV preferences.

Sociologist Ivan Klimov decided to study the pattern of the group's TV perception using measurements tested by social psychologists that clearly differentiate the audience. Respondents marked programs of different TV channels by "emotional reactions" like "mine - foreign", "close - remote", "warm - cold", etc.

The results show that 66% of the audience was not entertained by TV channels and considered them unimportant and dishonest. People watch TV, but they do not identify their lives with what they see and hear. The television is alien to their lives.

According to pollsters, "stability" in the TV sense means nostalgia for stagnation and the iron hand, event though in everyday life, as the poll indicates, people link stability to the lack of inflation, stable rules and strict adhesion to the law.

No focus group members could explain the word "xenophobia," recently mentioned by President Vladimir Putin in his address to the Russian parliament. They did not even have any associations with the word.

The shutting down of the TV6 channel and the change of owners at NTV, earlier owned by Vladimir Gusinsky's Media Most, were described as "an attack on freedom of speech" in the media, while most of the audience perceived them as "redistribution of property" and the "media solving their own problems."

Newsfeed
0
To participate in the discussion
log in or register
loader
Chats
Заголовок открываемого материала