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Silicon Valley CEOs Use 'Smart Drugs' to Come Out on Top

© Fotolia / B. WylezichSilicon Valley business founders say "smart drugs" help them to break the limits and win a cut-throat global competition.
Silicon Valley business founders say smart drugs help them to break the limits and win a cut-throat global competition. - Sputnik International
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Silicon Valley business founders say "smart drugs" help them to break the limits and win a cut-throat global competition.

MOSCOW, January 27 (Sputnik), Ekaterina Blinova — The use of "smart drugs" has become a rising trend among Silicon Valley entrepreneurs: so-called nootropics help business owners to beat off a cut-throat global competition.

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Every morning Dave Asprey, a 41 year-old CEO of Bulletproof Coffee and Silicon Valley's computing pioneer, swallows a cocktail of about 15 pills along with thick substance called "Unfair Advantage."

"Asprey's morning dose is a mix of what's referred to as smart drugs, a broad term for compounds that may increase cognitive function. He also describes many of them as nootropics, which generally refer to natural supplements or nutrients," CNN narrates.

According to the entrepreneur, each drug he takes has a different "benefit": for instance, one boosts memory, another helps to focus, third one bolsters vision. The nootropic cocktail provides the CEO with an opportunity to maximize his brainpower substantially. 

"The idea: mix and match enough of them to find the killer combo," Asprey told CNN.

However, while some "smart drugs" are legal, others require special prescription, like Modafimil, a narcolepsy medicine, that prevents a person from falling asleep.

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In order to "hack his own biology" the CEO has spent $300,000 in the last 15 years. Curiously, Dave Asprey claims that he has already improved his IQ by 20 points. Meanwhile, a health related podcast of the successful businessman has gone viral, downloaded now more than six million times.
"It feels almost seamless, like I just got upgraded…That's a gift," Asprey claimed.

Many of Silicon Valley's entrepreneurs have followed in the footsteps of the 41 year old CEO, hoping to boost their business acumen.

"Just like an Olympic athlete who's willing to do almost anything, even if it shortens your life by five years, to get a gold medal, you're going to think about what pills and potions you can take. In many people's minds, the difference between completely failing… and making a billion dollars, is right here," Tim Ferriss, a Silicon Valley entrepreneur and investor said, as cited by CNN.

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